The veterinary sector in Europe has undergone a rapid transformation as innovative startups leverage cutting-edge technology to redefine how we care for our pets and livestock. In 2026, Europe is home to a new wave of veterinary startups focused on solutions like telehealth, AI diagnostics, and subscription-based pet care. These startups are not just keeping furry friends healthy, they're creating investment opportunities bursting with potential.
From digital platforms that connect pet owners with veterinarians in seconds to solutions addressing veterinary inefficiencies, this article dives into the top 10 veterinary startups in Europe and highlights why these companies are catching the attention of investors, entrepreneurs, and animal lovers alike.
Why Veterinary Startups Matter in 2026
The global pet care market is valued at over €140 billion, with Europe commanding a significant share. Millennials and Gen Z consumers are spending more on their pets than ever, fueling demand for innovative veterinary services. Interestingly, 50% of veterinarians in Europe report burnout due to outdated workflows and high patient demand. This gap has given rise to startups solving both the pain points for pet owners and the efficiency problems for clinics.
1. Vetster Europe: Redefining Telehealth for Pets
Vetster has expanded its telemedicine model from North America to Europe, offering instant access to licensed veterinarians via video consultations. The platform operates similarly to how Teladoc works for human healthcare, bridging remote pet owners and professionals.
With AI integrations that can analyze symptoms based on video observations, Vetster has revolutionized how routine and emergency veterinary care is delivered across Europe.
Why It’s a Game Changer in 2026: Pet-related emergencies once required immediate, often time-consuming clinic visits. With Vetster's streamlined interface, pet owners can now consult a vet within 10 minutes, reducing costly trips to physical facilities.
Learn more about their innovative model on the official Vetster website.
2. Pawshake: The Uber of Pet Sitting and Veterinary Wellness
Pawshake combines veterinary wellness add-ons with a central marketplace for pet sitting and dog walking services. Their premium subscription gives pet owners 24/7 access to veterinary advice. With over 70,000 service providers in Europe, the platform ensures local and dependable pet-related care.
This scalable service attracts both well-established clinics and independent vets who use Pawshake to diversify income streams.
3. VetBloom: AI-Powered Continuing Education
Veterinarian burnout is real. VetBloom aims to combat this by offering cutting-edge online courses for veterinary professionals, powered by AI algorithms that customize educational paths. Based in Amsterdam, this startup also provides resources for transitioning practices into tech-forward clinics.
Planting its flag firmly in machine learning, VetBloom enables smarter diagnoses and contributes to Europe’s thriving digital veterinary ecosystem.
4. VetsNow: Emergency Care at Scale
Focused on out-of-hours veterinary care across the UK and the continent, VetsNow operates more than 60 emergency facilities tailored to urgent pet health needs.
In Numbers: VetsNow reports a growing 30% annual increase in cases since 2023, driven by partnerships with primary-care vet clinics unable to manage emergency services.
5. Pawp: Veterinary Insurance Reimagined
Pawp allows users to pay a monthly fee for unlimited telehealth calls, emergency fund coverage, and preventive care consultations. Pet insurance often comes at a steep cost, but Pawp bridges this gap with affordability, AI tools, and transparent pricing for the European market.
How to Ensure Your Pet Tech Startup Succeeds
Marketing, not product development, is the Achilles’ heel of most early-stage startups. To ensure your product reaches its true market potential, start with marketing, not coding.
Here’s why:
- Market Validation: Before sinking capital into product development, begin by identifying if anyone actually wants your solution. For startups, the F/MS AI SEO Blog tool helps automate market positioning and drive inbound traffic.
- Content That Ranks: This AI-driven content marketing system optimizes articles both for search engines and AI algorithms like ChatGPT, Perplexity, and Bing AI. In 2026, being visible in chatbot responses is just as crucial as traditional search engine SEO.
Whether you’re an entrepreneur establishing a B2B veterinary service or a consumer-facing telehealth app, tools like these achieve rapid visibility without hassle.
6. VetPartners: Building Local Ecosystems
Operating in multiple European countries, VetPartners merges smaller independent vet clinics under one umbrella, supporting them with management software and shared resources like supply chain logistics. Their model addresses inefficiencies and helps veterinarians maintain patient trust while scaling operations.
7. Vets4Pets: Redefining Preventive Care Plans
Focused on consumer-first prevention, Vets4Pets offers annual care plans targeting vaccinations, flea treatments, and check-ups at fixed, affordable fees. With over 500 clinics in Europe, this startup has become synonymous with convenience-focused care.
8. Vetco Clinics
Running pop-up clinics in unconventional locations like pet stores, Vetco Clinics delivers reliable and affordable entry-level services like vaccines and wellness check-ups. With over 200 locations planned across Europe in 2026, Vetco fills an underserved niche in urban centers and rural areas alike.
9. Vets First Choice
This France-based startup integrates direct-to-door veterinary pharmacy services with an analytics platform. Animal owners upload prescriptions, and medications are shipped within hours. They’ve seen a significant uptick in subscription service signups among recurring medication users.
10. HealthyPaws IoT Startup
Harnessing IoT (Internet of Things), this Paris-based startup tracks pets' wellness in real time through wearables. Unlike existing apps, their innovation links wearables to veterinary consultations, ensuring a seamless health-monitoring ecosystem.
Common Mistakes Veterinary Startups Make
- Building Without Validation: Creating a platform or service without first understanding if it solves a problem for the target user.
- Ignoring SEO Early On: If consumers and clinics can't find you in search results, you're missing a critical revenue stream. Tools like the F/MS SEO Directory can offer affordable, high-quality backlinks that boost domain authority quickly.
- Forgetting Retention Models: Solely focusing on acquiring new customers, without addressing how to keep them engaged long-term.
Conclusion
The veterinary startup scene in Europe is thriving, shaped by innovation and increased consumer demand for seamless pet care solutions. Startups like Vetster Europe, VetsNow, and Pawshake prove that the intersection of technology and veterinary sciences is progressive, scalable, and lucrative.
Whether you're an entrepreneur looking to launch your next startup or an investor eyeing opportunities, the veterinary sector in 2026 offers countless possibilities. But remember, success begins with top-notch marketing and visibility, the F/MS AI SEO Tool makes this journey simple.
The future of pet care isn’t just about our four-legged companions; it’s about how tech-enabled startups are reshaping this emotional and ever-growing industry. Don’t miss out on this revolution, invest your time, strategy, and funds wisely!
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FAQ on the Top Veterinary Startups in Europe
1. What are some notable veterinary startups in Europe in 2026?
Startups like Vetster Europe, VetBloom, and VetsNow are at the forefront of innovation in veterinary care. Vetster focuses on telehealth, VetBloom uses AI for continuing education, and VetsNow scales emergency care services across Europe. Learn more about Vetster
2. Where can I submit a guest post about my startup?
If your startup needs to drive targeted traffic and build authority with high-volume, niche-relevant content placements in articles that rank well not only in Google, but also in Perplexity and ChatGPT, then you might want to publish your guest post in one of the F/MS Startup Game's blogs. Get a quality backlink
3. How do telehealth platforms like Vetster benefit pet owners?
Platforms like Vetster allow pet owners to consult licensed veterinarians via video calls, often within 10 minutes. This reduces the need for unnecessary in-person visits and saves costs. Find out more about Vetster’s telehealth services
4. Which veterinary startup focuses on educational tools for veterinarians?
VetBloom, based in Amsterdam, offers AI-powered online courses tailored to individual learning paths for veterinary professionals, helping alleviate burnout and facilitate tech adoption.
5. What makes IoT startups unique in pet care?
HealthyPaws, an IoT-focused startup, uses wearable devices to monitor pets’ health in real time. This technology connects health data to veterinary consultations seamlessly.
6. Are there veterinary startups focusing on preventive care?
Vets4Pets offers fixed annual care plans covering vaccinations, flea treatments, and check-ups to make preventive care affordable and consistent.
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8. How do veterinary startups handle out-of-hours emergency care?
VetsNow operates over 60 emergency facilities across Europe to provide urgent care during nights and weekends, in partnership with daytime clinics.
9. What role does subscription-based care play in the industry?
Startups like Pawp are leading the way with subscription-based models that offer telehealth access, emergency fund coverage, and preventive care consultations at affordable monthly rates.
10. What trends are driving veterinary innovation in Europe?
Increased spending on pets, veterinarian burnout, and the demand for efficiency have driven innovation in telehealth, wearable IoT technology, and scalable preventive care by startups across Europe.
About the Author
Violetta Bonenkamp, also known as MeanCEO, is an experienced startup founder with an impressive educational background including an MBA and four other higher education degrees. She has over 20 years of work experience across multiple countries, including 5 years as a solopreneur and serial entrepreneur. Throughout her startup experience she has applied for multiple startup grants at the EU level, in the Netherlands and Malta, and her startups received quite a few of those. She’s been living, studying and working in many countries around the globe and her extensive multicultural experience has influenced her immensely.
Violetta Bonenkamp's expertise in CAD sector, IP protection and blockchain
Violetta Bonenkamp is recognized as a multidisciplinary expert with significant achievements in the CAD sector, intellectual property (IP) protection, and blockchain technology.
CAD Sector:
- Violetta is the CEO and co-founder of CADChain, a deep tech startup focused on developing IP management software specifically for CAD (Computer-Aided Design) data. CADChain addresses the lack of industry standards for CAD data protection and sharing, using innovative technology to secure and manage design data.
- She has led the company since its inception in 2018, overseeing R&D, PR, and business development, and driving the creation of products for platforms such as Autodesk Inventor, Blender, and SolidWorks.
- Her leadership has been instrumental in scaling CADChain from a small team to a significant player in the deeptech space, with a diverse, international team.
IP Protection:
- Violetta has built deep expertise in intellectual property, combining academic training with practical startup experience. She has taken specialized courses in IP from institutions like WIPO and the EU IPO.
- She is known for sharing actionable strategies for startup IP protection, leveraging both legal and technological approaches, and has published guides and content on this topic for the entrepreneurial community.
- Her work at CADChain directly addresses the need for robust IP protection in the engineering and design industries, integrating cybersecurity and compliance measures to safeguard digital assets.
Blockchain:
- Violetta’s entry into the blockchain sector began with the founding of CADChain, which uses blockchain as a core technology for securing and managing CAD data.
- She holds several certifications in blockchain and has participated in major hackathons and policy forums, such as the OECD Global Blockchain Policy Forum.
- Her expertise extends to applying blockchain for IP management, ensuring data integrity, traceability, and secure sharing in the CAD industry.
Violetta is a true multiple specialist who has built expertise in Linguistics, Education, Business Management, Blockchain, Entrepreneurship, Intellectual Property, Game Design, AI, SEO, Digital Marketing, cyber security and zero code automations. Her extensive educational journey includes a Master of Arts in Linguistics and Education, an Advanced Master in Linguistics from Belgium (2006-2007), an MBA from Blekinge Institute of Technology in Sweden (2006-2008), and an Erasmus Mundus joint program European Master of Higher Education from universities in Norway, Finland, and Portugal (2009).
She is the founder of Fe/male Switch, a startup game that encourages women to enter STEM fields, and also leads CADChain, and multiple other projects like the Directory of 1,000 Startup Cities with a proprietary MeanCEO Index that ranks cities for female entrepreneurs. Violetta created the "gamepreneurship" methodology, which forms the scientific basis of her startup game. She also builds a lot of SEO tools for startups. Her achievements include being named one of the top 100 women in Europe by EU Startups in 2022 and being nominated for Impact Person of the year at the Dutch Blockchain Week. She is an author with Sifted and a speaker at different Universities. Recently she published a book on Startup Idea Validation the right way: from zero to first customers and beyond, launched a Directory of 1,500+ websites for startups to list themselves in order to gain traction and build backlinks and is building MELA AI to help local restaurants in Malta get more visibility online.
For the past several years Violetta has been living between the Netherlands and Malta, while also regularly traveling to different destinations around the globe, usually due to her entrepreneurial activities. This has led her to start writing about different locations and amenities from the POV of an entrepreneur. Here’s her recent article about the best hotels in Italy to work from.
About the Publication
Fe/male Switch is an innovative startup platform designed to empower women entrepreneurs through an immersive, game-like experience. Founded in 2020 during the pandemic "without any funding and without any code," this non-profit initiative has evolved into a comprehensive educational tool for aspiring female entrepreneurs.The platform was co-founded by Violetta Shishkina-Bonenkamp, who serves as CEO and one of the lead authors of the Startup News branch.
Mission and Purpose
Fe/male Switch Foundation was created to address the gender gap in the tech and entrepreneurship space. The platform aims to skill-up future female tech leaders and empower them to create resilient and innovative tech startups through what they call "gamepreneurship". By putting players in a virtual startup village where they must survive and thrive, the startup game allows women to test their entrepreneurial abilities without financial risk.
Key Features
The platform offers a unique blend of news, resources,learning, networking, and practical application within a supportive, female-focused environment:
- Skill Lab: Micro-modules covering essential startup skills
- Virtual Startup Building: Create or join startups and tackle real-world challenges
- AI Co-founder (PlayPal): Guides users through the startup process
- SANDBOX: A testing environment for idea validation before launch
- Wellness Integration: Virtual activities to balance work and self-care
- Marketplace: Buy or sell expert sessions and tutorials
Impact and Growth
Since its inception, Fe/male Switch has shown impressive growth:
- 5,000+ female entrepreneurs in the community
- 100+ startup tools built
- 5,000+ pieces of articles and news written
- 1,000 unique business ideas for women created
Partnerships
Fe/male Switch has formed strategic partnerships to enhance its offerings. In January 2022, it teamed up with global website builder Tilda to provide free access to website building tools and mentorship services for Fe/male Switch participants.
Recognition
Fe/male Switch has received media attention for its innovative approach to closing the gender gap in tech entrepreneurship. The platform has been featured in various publications highlighting its unique "play to learn and earn" model.
